We worked with Electro Careers & Apprenticeships to redevelop their branding, which involved developing a new logo, electrical website, business cards, vehicle livery, uniforms, brochures, media walls and pull-up banners.
About Electro CA
Electro Careers and Apprenticeships (Electro CA) offer electrical, refrigeration and conditioning apprenticeships for both apprentices and host employers.
Formerly NECA Careers and Apprenticeships, we helped Electro CA to rebrand their business. From a new electrical website to business cards, office signs, media walls, brochures, pull-up banners and embroidered uniforms, we helped them throughout the process.
Logo Design & Website Redevelopment
We designed Electro CA’s new logo, to suit their target audience and to modernise the company. The logo features a similar navy blue to their previous logo, but with the addition of a bright orange.
These two colours provided a good basis for the rest of their branding, matching with their target audience and industry; apprentices in electrical, data/comms, refrigeration and air conditioning.
As part of Electro CA’s new branding, we helped to redevelop their electrical website. This featured the same content as their previous site, but with the new branding style applied.
Social Media Templates
A range of social media templates were developed for various apprenticeship announcements that Electro CA can populate as required.
FAQs
We managed the rebrand end-to-end, from strategy and design to production and rollout, ensuring consistency, professionalism, and a smooth transition from the old brand (formerly NECA Careers and Apprenticeships) to Electro CA.
Media walls and pull-up banners provide a strong visual impact at career expos, trade events, and training sessions, reinforcing the brand while communicating key messages to potential apprentices and partners.
Yes, all assets—from the logo and website to uniforms, business cards, and large-scale signage—were concepted, designed, and managed by Reward Design to ensure a cohesive and high-quality brand rollout.
The branding was rolled out across various real-world touchpoints, including office signage, branded uniforms, vehicle wraps, and event materials, ensuring Electro is instantly recognisable wherever it appears.